TENCEL Takes Center Stage as Clothiers Capitalize on “Cooling” Fabrics Amid Global Temperature Surge

Apparel retailers leverage TENCEL and high-tech fibers for cooling fabrics amid rising global temperatures and recovering from sales declines. Apparel retailers like Macy’s and Columbia Sportswear are seizing the opportunity to expand their offerings of “breathable” and “cooling” fabrics, with TENCEL taking center stage, as soaring global temperatures fuel a demand for clothing that can […]